SEO Specialist

Basic AdWords Features

Posted on: April 21, 2009

1. What is the click through rate (CTR) of an ad that receives 30 clicks and 1000 impressions?

1. 3%
2. .03%
3. 30%
4. 33%

Answer: 3%

2. With AdWords CPC advertising, you pay each time your ad appears on Google.

1. True
2. False

Answer: False

3. The placement of your ads on sites in the Google content network ______.

1. occurs when the information on that site relates to your ad
2. is required for all advertisers
3. can decrease your marketing exposure
4. includes placement on Google

Answer: occurs when the information on that site relates to your ad

4. Google ads can be targeted to ______.

1. any language or location available worldwide
2. all locations except for Antarctica
3. different locations within the same AdWords campaign
4. English speakers in the U.S. only

Answer: any language or location available worldwide

Refer: http://www.google.com/adwords/learningcenter/text/breeze_quizzes/quiz-18912.html

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